Strategy. Structure. Support.
Senior marketing leadership without the full-time hire. Part fractional CMO, part execution team, all in.
Senior marketing leadership for businesses ready to scale.
Most growing businesses don't need another freelancer or a bloated agency retainer — they need someone who's actually built and led marketing teams at scale. With 25+ years across hospitality, gaming, entertainment, and beyond, I bring the strategy of a seasoned VP and the execution power of a full team, without the overhead of either.
Built & Branded
Marketing a business looks very different when you're the one responsible for the results.
I recently joined Danielle Perea of Golden Hour Co. Digital Agency and Callie Morgan of Ophira Photography on the Built & Branded Podcast to talk about the reality of marketing — what it actually looks like day-to-day, what's changed, and what most business owners don't realize until they're deep in it.
Three different perspectives, one shared truth: marketing isn't as straightforward as people think, and it's evolving faster than most businesses can keep up with.
We cover what's actually working right now, where small business owners tend to get it wrong, and how marketing truly functions as a system when you're building something long-term.
If you're a business owner or marketing professional, this one's for you.
In this episode of The Good Work Club, I share my journey through 27 years in corporate marketing, the transition into entrepreneurship, and how my definition of success has changed over time.
We talk about leadership, marketing chaos, work-life balance, motherhood, and what it really looks like to step away from stability to build something of your own. It was a genuine and personal conversation about career growth, life shifts, and creating a life that feels fulfilling both professionally and personally.
The Good Work Club
Every engagement starts with a 20-minute conversation — no pitch, no pressure. Tell me a little about your business and what you're trying to figure out, and I'll be in touch within one business day.
Prefer to talk live? kim@kreativeinsight.com · 702.706.7599